Home / Webinar Marketing Automation Myths Debunked

Webinar Marketing Automation Myths Debunked

Webinar Marketing Automation Myths Debunked

Marketing automation is hot! Forrester Research stated that companies that excel in lead nurturing generate 50% more sales-ready leads at 33% lower cost per lead. Though SiriusDecisions claims that 85% of B2B marketers felt they were not using their marketing automation platform to its full potential. We actually notice this as a lot of companies turn to us, that had marketing automation implemented somewhere else, and did not achieve the results they expected. So what can we truly expect and believe about marketing automation? Is it really a game-changer?
In this webinar we’ll debunk some of the marketing automation myths and tell you how marketing automation can really help your enterprise to be successful.

Register on: http://connect.smops.nl/Marketing-Automation-Myths-Debunked-Webinar-Registration.html

Target audience: enterprises at the start of marketing automation

Webinar date: Tba

Webinar time: Tba

About the author

Diederik Martens Chief Marketing Technologist & Founder of SMOps

Diederik Martens is a results-driven digital marketer with a passion for B2B and the complex sale. Diederik is a frequently asked speaker and lecturer on marketing operations, marketing automation, lead nurturing, buying journeys, CRM, Predictive Lead Scoring, and marketing technology. Diederik is Marketo Certified and experienced in Salesforce. Marketo honored Diederik as one of the world’s top 50 by naming him to the 2014, 2015, and 2016 Marketo Champion Elite class. In 2015, Diederik was awarded a Killer Content Award in 2015 for his nurture campaign strategy at Quintiq.

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