Marketo is an engagement platform. And it’s one of the most connected and open marketing platforms on the market. The marketing technology enables you to do lead management, marketing automation, lead scoring, account based marketing, digital advertising, email marketing, real-time personalization, reporting, marketing ROI, campaigning, event marketing, and so much more. It’s that thing marketers use to start their day.
Marketo is considered a leader according to analist firms such as Gartner and Forrester. And they have the customers to prove it. Though most of their customers and our customers are in B2B, it can easily be used for B2C as well. Curious how we have leveraged the platform to boost our customers’ businesses?