diederik martens showtime16 gelamco arena gentOctober 12, 2016 – Thank you for attending my presentation “The Journey to Marketing Operations Success” at SHOWTIME16 in Ghent, Belgium. SHOWTIME16 is organized by Showpad, a company in mobile sales enablement and content activation. This year’s conference theme is “Learn how to activate your content”.

You can download my entire presentation with the link below. I’ve also listed the hotlinks that were mentioned during the presentation for more in-depth content.

Get my Showtime16 content

  • Download the slidedeck
  • st01: Marketing technology landscape
  • st02: Lead management process examples
  • st03: How sales alignment success can accelerate your career
  • st04: Nurture program explanation pack
  • st05: Killer Content Award Report
  • st06: Lead process fact sheet
  • st07: Math with dates, or other field formula solutions
  • st08: Custom onboarding and training


About the author

Diederik Martens Chief Marketing Technologist & Founder of SMOps

Diederik Martens is a results-driven digital marketer with a passion for B2B and the complex sale. Diederik is a frequently asked speaker and lecturer on marketing operations, marketing automation, lead nurturing, buying journeys, CRM, Predictive Lead Scoring, and marketing technology. Diederik is Marketo Certified and experienced in Salesforce. Marketo honored Diederik as one of the world’s top 50 by naming him to the 2014, 2015, and 2016 Marketo Champion Elite class. In 2015, Diederik was awarded a Killer Content Award in 2015 for his nurture campaign strategy at Quintiq.

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